How do I raise my store’s conversion rate? — answered by Engineer Saeed Baatiah
The biggest gains in Saudi stores come from four things in this order: product-page load speed on mobile, clarity on shipping and returns before checkout rather than after, the payment methods people locally expect (mada, Apple Pay, and Tabby or Tamara where they fit), and cutting steps out of checkout. Every extra checkout step costs a percentage of orders.
Order the work by impact, not by ease. First, product-page speed on mobile, because most Saudi purchasing is on mobile and slowness loses the visitor before they see the price. Second, showing shipping cost and time early rather than at the last step — a shipping surprise at checkout is the single biggest cause of cart abandonment. Third, the payment methods people locally expect. Fourth, cutting checkout steps.
Small details with outsized effect in Saudi stores specifically: product photos on a consistent background at optimised sizes, a description answering the actual buying questions (size, material, delivery time, returns) rather than marketing copy, visible genuine reviews, and a clear contact number — trust is a stronger purchase factor than people credit when the store is unknown.
And before changing anything, record your current number. Improvement without a before and after is guesswork, and you will find yourself spending on changes whose effect you cannot see. One number is enough to start: the share of visitors who completed a purchase last month.
- In order: speed → shipping clarity → payment methods → checkout steps
- A shipping surprise at checkout is the biggest cause of abandonment
- The description answers buying questions rather than marketing
- Record your number before any change — without measurement it stays guesswork